Hasil untuk "The city as an economic factor. City promotion"

Stefan Landsberger

Stefan Landsberger

J. Safrin Rex Dulcie, Jala Suhitha

Sustainability has been accelerating around the globe due to the urbantransformation for economic advancement. Areas of urban development, be it thetransition from rural to urban or the land uses at urban/rural edge, require bettersustainable designing from both urban and rural perspective to shape, manage andpreserve the ecosystems people depend on.Although the enhancement of architectural quality has been traditionallyconsidered for ages, still a number of urban governments and political elites begin toacknowledge the link between sustainability and economy. One needs to recognizethat an improved development can contribute to local economic regeneration. A reimagined attempt towards it can attract investment and act as a catalyst for economicrejuvenation.It is important how a city cultivates a new image of urban development that playsa crucial role in the transformation of the city as a service –based urban economy. Acity’s sustainable urban development is not simply an expression of broader economicand socio-cultural changes, but plays a major role in shaping the external andinternal image of the city.This Study aims to look at economic growth from the perspective of sustainability.This research studies the economic growth at regional level and the sustainable urbanfactors that influence it. It also studies those technologies that better linksustainability and economic growth. This research concludes by assessing the role ofsustainability in economic generation and how it can potentially make a positivecontribution to the rejuvenation of a local economy

Myles Mackie

Marc Pradel-Miquel

Christos P. Baloglou

University of Economics Ho Chi Minh City, 59C Nguyen Dinh Chieu, District 3, Ho Chi Minh City, Vietnam, Bang Viet Nguyen, Huong Quynh Hoang et al.

The study employs the SOR model to investigate the influence of information quality, social presence, hedonic browsing, cognitive assimilation, and flow state on the impulse buying behavior of youth in Ho Chi Minh City. The paper follows a quantitative approach through a paper-based survey from 300 students in Ho Chi Minh City. The study used PLS-SEM and SmartPLS 4.0 to analyze the data. The findings of the study clarified that attractiveness of streamer, social presence has impact on cognitive assimilation, social presence, sales promotion has impact on flow state and sales promotion, cognitive assimilation and flow state has impact on impulse buying behavior. The study provides theoretical implications about impulse buying behavior and managerial implications to develop innovative marketing strategies for livestream merchants through understanding customer’s impulse behavior on Titktok’s livestream.

Hassan Radoine

Tazviona Richman Gambe

Chang, Yan-Yi, Eric Rong-Yang Huang

Damaris Rose, Neil Smith, Peter Williams

William T. Chambers

Donald W. Fryer, T. G. McGee

Hideaki Sakamoto, Ichiro Sakamoto, Chihiro Saito

Jo Foord, Norman Ginsburg

Kathmandu Metropolitan City, World Bank

Kunihiro Narumi, Masanori Sawaki