Semantic Scholar Open Access 2000 2034 sitasi

The Relative Importance of Perceived Ease of Use in IS Adoption: A Study of E-Commerce Adoption

David Gefen D. Straub

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Abstrak

The technology acceptance model (Davis 1989) is one of the most widely used models of IT adoption. According to TAM, IT adoption is influenced by two perceptions: usefulness and ease-of-use. Research has shown that perceived usefulness (PU) affects intended adoption of IT, but has mostly failed to do so regarding perceived ease of use (PEOU). The basic proposition of this study is that this varying importance of PEOU may be related to the nature of the task. PEOU relates to assessments of the intrinsic characteristics of IT, such as the ease of use, ease of learning, flexibility, and clarity of its interface. PU, on the other hand, is a response to user assessment of its extrinsic, i.e., task-oriented, outcomes: how IT

Topik & Kata Kunci

Engineering Computer Science

Penulis (2)

David Gefen

D. Straub

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APA MLA BibTeX

Gefen, D., Straub, D. (2000). The Relative Importance of Perceived Ease of Use in IS Adoption: A Study of E-Commerce Adoption. https://doi.org/10.17705/1jais.00008

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Lihat di Sumber doi.org/10.17705/1jais.00008

Informasi Jurnal

Tahun Terbit: 2000
Bahasa: en
Total Sitasi: 2034×
Sumber Database: Semantic Scholar
DOI: 10.17705/1jais.00008
Akses: Open Access ✓