Hasil untuk "Business communication. Including business report writing, business correspondence"

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S2 Open Access 2024
Perceptions of Professionalism and Authenticity in AI-Assisted Writing

Anthony W. Coman, Peter W. Cardon

This study captured the perspectives of 887 working adults to explore views of professionalism, authenticity, and effectiveness of AI-generated messages. With a 3 (message type) × 2 (disclosed vs. undisclosed) × 2 (ChatGPT-generated vs. Google-generated AI messages) design, professionals generally view AI-generated content favorably in all conditions. Across all messages, professionals consistently rated the AI-generated messages as professional, effective, efficient, confident, and direct. They rate sincerity and caring slightly lower in some disclosed conditions, particularly for ChatGPT-generated messages, suggesting the importance of tool selection when using generative AI for workplace writing. Those professionals who use AI more frequently for work are more likely to view AI-assisted writing as authentic, effective, and confidence-building. Implications for teaching business communication, including the need to address AI literacy, and suggestions for future research are provided.

S2 Open Access 2024
Beyond writing a summary: Utilizing AI tools to enhance writing skills

H. Youn, Nancy Park, Ryan Michael Murphy

Courses This activity can be used in writing-based (communication) courses across various disciplines including, but not limited to, introduction to writing and rhetoric, business communication, and communication research methods. Objectives On completion of this activity, students will develop critical reading, thinking, and writing skills as they both write their own summary and then compare it to AI-generated summaries on the same reading. Students will practice making decisions about the practical and ethical use of AI tools for communication, especially regarding inclusion in an academic research project and citation.

DOAJ Open Access 2024
Schreibende Professionals – Typologie einer Zielgruppe für Weiterbildungen im beruflichen Schreiben

Stefanie Marek

Professional writing competence is considered a key prerequisite for professional and societal participation across industries. Unlike professional writers in fields such as journalism, technical writing, or public relations, the majority of the approximately 40 million employed individuals in Germany do not receive advanced professional writing training after completing their school and vocational education – yet they are writing professionals. In German writing studies and didactics, this group has been scarcely studied or described, despite an apparent need for training and research. This article presents qualitative and quantitative characteristics of this population group based on an analysis of linguistic literature and demographic statistics, to identify gaps in the existing research. The description of this group serves as a foundation for further research into writing at work and for the development of professional writing pedagogy

Business communication. Including business report writing, business correspondence
S2 Open Access 2023
The Effect of Presentation-Assimilation-Discussion (PAD) Class Model on Chinese Undergraduates’ Business English Writing Performance

Lixuan Sun, A. Asmawi

As China's economy and society keep expanding, the significance of business English in worldwide communication remains progressively crucial. Ensuring that China's business English talent training meets global standards is a priority. It has, therefore, become crucial and time-consuming to figure out how to help Chinese students enhance their business English writing skills. Zhang Xuexin, a Chinese professor at Fudan University, proposed the PAD (Presentation-Assimilation-Discussion) Class Model. Since it was presented, many academics and educators have supported it. This study involved 50 undergraduates from a Chinese university, including 25 in the experimental and control classes respectively. The 12-week teaching experiment was followed by interviews with a few students from the experimental class to investigate the influence of the PAD Class Model on the overall score and sub scores of Chinese students' business English writing, as well as the acceptability of the PAD Class Model. Through the analysis of the pre- and post-tests by SPSS, the results indicate that the utilization of PAD Class Model can substantially raise the overall score and the sub scores of content, language, appropriateness, grammar, and organization for undergraduate business English writing. Furthermore, by assessing the interview findings of the experimental class, compared to the conventional teaching model, PAD Class Model serves a more conspicuous role in boosting students' interest in Business English writing, and PAD Class Model is universally accepted by students.

8 sitasi en
DOAJ Open Access 2023
Writing History in a Supreme Court Ruling: Evaluative language in the majority opinion concerning Dobbs vs. Jackson

Polina Shvanyukova

This paper conducts an exploratory investigation into the use of evaluative language in the historical section of the majority opinion in Dobbs v. Jackson Women’s Health Organization, 597 U.S. (2022). The investigation employs Martin & White’s (2005) Appraisal Theory, adapted specifically for the analysis of the particular evaluative features of historical discourse as elaborated on, for example, by Myskow (2018a) and Oteíza & Pinuer (2013). The findings confirm that a revised version of the Appraisal framework can be fruitfully applied to systematically account for the complex interplay between, on the one hand, the various sources of evaluation, and, on the other hand, the specific attitudinal resources, employed by the authorial voice in an attempt to construe and advance a particular view of the past. This particular ideological view is ultimately leveraged to produce a convincing justificatory argument for the overruling of the two previous landmark Supreme Court decisions that had, respectively, granted and confirmed abortion as a constitutional right in the United States of America.

Business communication. Including business report writing, business correspondence
S2 Open Access 2022
PEER AND TEACHER ASSESSMENT OF ACADEMIC ESSAY WRITING: PROCEDURE AND CORRESPONDENCE

This paper reports on the assessment procedure of students’ academic essays at an undergraduate course in English for Academic Purposes (EAP) at a business-oriented university during the school year 2020/21. Following the social constructivism paradigm (e.g. Vygotsky, 1962), the procedure employed peer assessment (PA) and teacher assessment (TA) of students’ academic essays and was aimed at improving their essay writing performance. The paper further reports on the degree of correspondence between the grades awarded by teachers and peer assessors on a set of assessment criteria to investigate the potential of PA as a (a) learning tool and as a (b) supplementary assessment tool. Lower correlation and higher difference between mean grades awarded by teachers and peers on some of the assessment criteria may indicate the essay writing aspects students are weakest at. The results also implicate that certain adjustments in the assessment procedure need to be made in future iterations of the course, particularly with regard to assessment training, defining assessment criteria, and pairing multiple peer raters with a single teacher rater, as these changes may not only improve the benefits PA can bring, but also contribute to its validity.

3 sitasi en
DOAJ Open Access 2022
Source First or Target First? Insight into the Order of Reading in Revision Using In-depth Interviews

Aurélien Riondel

While revision procedures have been studied in some detail in the literature on revision, the question of the order of reading during bilingual revision has hardly been investigated. This article explores this issue by analysing in-depth interviews conducted in Switzerland with translators in different professional contexts. It discusses the practices described in the interviews and analyses the reasons given by the participants for choosing their method. It shows that both orders of reading are well represented in the dataset: 10 participants read the source first during the bilingual check, 9 read the target first, and only 3 alternate between both orders. No pattern was found according to sector activity or languages, but trends emerge at the level of translation departments. The justifications provided by translators appear very similar: all participants who read the source first stated they seek to better spot discrepancies in meaning, whereas participants who read the target first indicated they want to avoid interferences between the languages or better appreciate the readability or correctness of the target language.

Business communication. Including business report writing, business correspondence
S2 Open Access 2022
Revamping Business Correspondence Systems: Overcoming Legacy Challenges and Optimizing for Scalability

Vijayasekhar Duvvur

This article discusses strategies for modernizing business correspondence systems to overcome limitations associated with legacy infrastructure and enhance scalability, flexibility, and cost-efficiency. Legacy correspondence systems often struggle with handling high volumes of notifications, integrating with modern platforms, and maintaining performance due to monolithic structures, lack of modularity, and outdated technology stacks. The article explores how migrating to cloud-based infrastructure, utilizing parallel processing frameworks, and implementing advanced computing techniques like microservices, containerization, and serverless computing can optimize these systems. It outlines specific solutions, including elastic scaling, distributed processing, event-driven architecture, and message queuing, that enable correspondence systems to manage sudden increases in notifications effectively. These techniques help reduce operational costs, improve fault tolerance, and ensure seamless integration with modern digital platforms. Ultimately, by transforming legacy systems with these approaches, organizations can build a future-ready communication framework that aligns with contemporary operational demands, enhancing user experience and delivering sustainable value.

S2 Open Access 2021
Laughter as Strategies in Business Communication Between Thai and Burmese Professionals

Tabtip Kanchanapoomi, Wannapa Trakulkasemsuk

Laughter is not just an element in human communication that signifies happiness and enjoyment, it can be used as a communication strategy to lubricate successful interaction including business communication. Nonetheless, not many studies have paid attention to laughter in business communication. Therefore, this paper sheds light on how Thai and Burmese participants used laughter in a restaurant and in a business meeting in Yangon, Myanmar. Audio data was collected together with various pieces of ethnographic data, for example, participant observations reported from extensive field notes, semi-structured interviews and audio recordings. The analysis was based on the classification of laughter adopted from Hayakawa (2003), and Murata and Hori (2007). The findings reveal that laughter is deployed as a communication strategy with different purposes such as to make fun of work, to ease tension and to threaten other interlocutors and unveil those factors which stimulate the laughter in informal and formal settings.

1 sitasi en
DOAJ Open Access 2019
De l'atypie des parcours à un «modèle» de dircom

Elise Le Moing - Maas, Jean-Claude Domenget

Dans cet article, nous questionnons la construction de la professionnalisation des directeurs de la communication au regard de l’originalité, de l’atypie de leur parcours. Pour cette recherche, basée sur l’analyse de dix sept entretiens semi-directifs, nous nous sommes intéressés aux récits de vie de directeurs de la communication de grands groupes en France et en Belgique. Deux axes ont retenu notre attention : la formation des directeurs de la communication et la reconnaissance de la fonction à un niveau managérial. Nous présentons ici quatre résultats principaux. En effet, les dircoms mettent en scène leur récit de vie, lequel participe à développer une figure de dircom. Au delà d’une diversité de profils, voire de parcours atypiques, il se dégage un « modèle » de dircom, basé non sur des savoir-faire mais sur des qualités humaines communes : curiosité, engagement, pédagogie... Ce modèle se construit sur la relation au management et au directeur général plus particulièrement. De cette relation s'affirme une certaine forme de reconnaissance que les dircoms qualifient de stratégique, d’engageante… Ces qualificatifs peuvent également être appliqués aux pratiques propres à la fonction, pratiques qui se rapprochent de celles que Champy caractérise comme étant prudentielles.

Communication. Mass media, Business communication. Including business report writing, business correspondence
DOAJ Open Access 2018
LA CO-CREACIÓN Y LOS NUEVOS RETOS DE GENERACIÓN DE VALOR QUE ENFRENTAN LAS ORGANIZACIONES

Carlos Sánchez-González, Doris Prada-Araque

Through an analytical and reflective vision, the aim of this article is to clarify the emerging concept of co-creation, its advantages, limitations, and the processes that facilitate its application. A review of the academic literature from the first studies is made, which proposes different ways of co-create in contrast to the paradigm of the Service-Dominant Logic (SDL) in marketing. Recent studies indicate that the consumer should not be considered as a passive element (the objective) but must become an active element (co-creator or co-producer) for the companies. Among other aspects, it is concluded that, in order to generate a sustained value in the organizations, the focus of the actions of the managers should be the creation of joint value with their clients and not the exclusive goal of increasing the sales of its products or services, which are designed internally and closed way

Business communication. Including business report writing, business correspondence
S2 Open Access 2016
A Lexical-Chunk Based Study of Business English Correspondence Writing

Lei, Chao

Lexical chunks are multiword lexical phenomena that exist somewhere between the traditional poles of lexicon and syntax, conventionalized form/function composites that occur more frequently and have more idiomatically determined meaning than language that is put together each time. Lexical chunks theory supports the development of syntactic rules, helps learners to achieve idiomaticity and appropriateness of business expressions, and benefits successful business communication. Through the study of lexical chunks, the major findings are that possibility of lexical chunks in business English correspondences is relatively high, and among factors influencing discourse coherence, lexical chunks are the main point that has already attracted much attention of users. Based on the study, some pedagogical suggestions are provided in business English correspondence writing class.

4 sitasi en Psychology
DOAJ Open Access 2015
Bilingual Dictionaries for Communication in the Domain of Economics: Function-Based Translation Dictionaries

Sandro Nielsen

With their focus on terms, bilingual dictionaries are important tools for translating texts on economics. The most common type is the multi-field dictionary covering several related subject fields; however, multi-field dictionaries treat one or few fields extensively thereby neglecting other fields in contrast to single-field and sub-field dictionaries. Furthermore, recent research shows that economic translation is not limited to terms so lexicographers who identify and analyse the needs of translators, usage situations and stages in translating economic texts will have a sound basis for designing their lexicographic tools. The function theory allows lexicographers to study these basics so that they can offer translation tools to the domain of economics. Dictionaries should include data about terms, their grammatical properties, and their combinatorial potential as well as language varieties such as British, American and international English to indicate syntactic options and restrictions on language use. Secondly, translators need to know the meaning of domain-specific terms to properly understand the differences in the structure of the domains in the cultures involved. Finally, pragmatic data will tell authors and translators how textual resources are conventionally used and what is textually appropriate in communication within the fi eld of economics. The focus will mainly be on translations between Danish and English.

Business communication. Including business report writing, business correspondence
S2 Open Access 2014
A Study on the Characteristics and Writing Principles of Business Correspondence

Zi-Han Yu, Yuyang Fu

Business correspondence is a written communication in the trade between the two sides. During the exchanges of business correspondence, the view of the two sides is to be expressed and communicated as well as ideas and information. Therefore, an effective exchange of business correspondence can help domestic manufacturers and foreign customers establish or maintain a long-term friendly relationship. Undoubtedly, it is particularly important to learn how to write a successful business correspondence. However, just copying theoretical principles from the text is not enough. This paper takes “3C” principles, a standard of a good business correspondence generally accepted in academic field and British linguist G.N. Leech’s famous politeness principles as a theoretical background, analyzing the characteristics of the language used in BC, respectively in terms of its lexical characteristic and its structural characteristics in sentences. Then, in order to batter grasp the key to write a successful business correspondence, some main writing principle like polite principle will be specifically analyzed. Keywords—business correspondence; communication; characteristics; writing principles

3 sitasi en Computer Science
CrossRef Open Access 2012
A Heuristic Tool for Teaching Business Writing

Lorelei A. Ortiz

To teach effective business communication, instructors must target students’ current weaknesses in writing. One method for doing so is by assigning writing exercises. When used heuristically, writing exercises encourage students to practice self-assessment, self-evaluation, active learning, and knowledge transfer, all while reinforcing the basics of good writing. Using writing exercises as a diagnostic or maintenance tool at different stages in the semester, in addition to the core assignments, can drastically improve undergraduate and graduate student writing and increase the probability that these students will transfer that writing knowledge into other courses and into their practices as professional writers in industry.

6 sitasi en

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