Hasil untuk "Commerce"

Perbankan Syariah, Peran Fatwa Haram, Kata Pengantar et al.

: Most Indonesian e-commerce brands use sensory marketing, such as repetition of sonic logos and visual logos, in their advertisements. This research investigates the impact of repeated exposure to sonic logo and visual logos in advertisements on brand recall, brand recognition, attitudes toward the brand, and purchase intention. This study employed an experimental design with three repetition levels: one, three, and seven repetitions. The sample comprises individuals from the target market of Indonesian e-commerce platforms, selected through probability random sampling. The total sample is 300, with 100 participants in each group. The hypotheses were tested using one-way analysis of variance (ANOVA) to determine the significance of differences between groups. The results indicate that the repetition of sonic logo and visual logos in advertisements significantly enhances brand recall and recognition, positively influences attitudes toward the brand, and increases purchase intention. Industry players are advised to use sonic logos and visual logo repetition considering its significant effect on a brand. The recommended number of repetitions is three times to assess the effect of changes in the brand. Although additional repetitions beyond three may further enhance these effects, the incremental benefit diminishes.

Robert H. Guttman, Alexandros Moukas, P. Maes

N. Awad, Arik Ragowsky

S. Balasubramanian, R. Peterson, S. Jarvenpaa

KENNETH C.C. YANG

M-commerce is defined as any direct or indirect transaction conducted and facilitated through a wireless telecommunication network. There are currently 94.9 million M-commerce users worldwide in 2003 and the segment is expected to grow to 1.67 billion by 2008. This research explores how Singaporeans are influenced to adopt the M-commerce. The research employs the Technology Acceptance Model (TAM) to examine factors affecting Singaporeans' attitudes toward this emerging mobile technology and applications.The research uses a quantitative approach to survey 866 Singaporean students examining their decision-making process to adopt M-commerce. Empirical data from regression analyses reflect consumer perceived usefulness (PU) influence attitude toward using (AT) M-commerce. It is also found consumer innovativeness, past adoption behavior, technology cluster adoption, age, and gender affect their adoption behavior. Results from multiple regression analyses further reveal that male respondents tend to perceived M-commerce favorably.The majority of positive relationships between PU, PEOU, AT, innovativeness, adoption behavior, and demographics are supported by the empirical data. Results also support the applicability of TAM and its extension to examine M-commerce adoption by Singapore consumers. This research also validates the robustness of TAM to study emerging technologies outside the U.S. context.

Todd White, Gaurav Gupta, Scott Cohen

Research Question: Does national culture influence financial analysts’ herding behavior and does firm-level uncertainty intensify this relationship? Motivation: Analyst herding can reduce the information quality of analysts’ forecasts and impair market efficiency. Prior research has examined the effects of the information environment on analyst herding behavior, but limited research has examined how the national culture where analysts are located impacts the propensity to engage in herding behavior. Idea: The study examines the impact of the collectivism-individualism dimension of national culture on analyst herding behavior. We argue that analysts in collectivistic cultures face stronger pressures to conform to consensus forecasts, especially when there exists greater uncertainty in the firm information environment. Data: The sample consists of 28,588 firm-year observations from 2010-2020 across multiple international stock exchanges using analyst forecast data from I/B/E/S and firm information from Compustat. Tools: Analyst herding is measured using the S-statistic. National culture is proxied using Hofstede’s individualism index (inverted to measure collectivism), and regression models include firm and year fixed effects. Findings: Analyst herding is significantly more prevalent in collectivistic countries than in individualistic countries. Furthermore, the relation between collectivism and herding is stronger when firms operate in information environments characterized by greater information uncertainty. Contribution: The study provides international evidence that national culture impacts analyst behavior. By showing that collectivistic national cultures are associated with greater analyst herding, the study highlights the impact that cultural norms can have on financial market inputs, given the role of financial analysts as important information intermediaries.

P. Hawken

Wanying Zhang, Jing Wang, Geng Qin et al.

The shipping industry, responsible for transporting 90% of global goods, is a major source of pollution and greenhouse gas (GHGs) emissions. In response to the increasingly stricter global and regional emission control regulations, the maritime industry has adopted various operational and technical measures to improve vessel energy efficiency so as to reduce emissions. However, these measures might not be able to effectively address the core issue of emissions, which arises from a heavy reliance on carbon-intensive energy sources. To reduce the emissions from the whole shipping industry more fundamentally, this review evaluates the viability of five alternative marine fuels — liquefied natural gas (LNG), methanol, ammonia, biofuel, and hydrogen — as potential solutions for maritime decarbonization. This review adopts the systematic search flow (SSF) approach, using iterative search refinement and thematic analysis for a structured synthesis of maritime alternative fuel literature. It first introduces each type of alternative fuel with an emphasis on production methods and sources, which are distinctively categorized by “color.” Following this, a comprehensive comparison of the fuels is presented, focusing on technical feasibility, economic viability, emission reduction capabilities, availability, and safety considerations. The practical application of these fuels is further explored through an analysis of their adoption in operational fleets and new orders, as well as the readiness of port infrastructure to support these changes. This review also examines the role of alternative fuels in the development of green shipping corridors, underscored by an analysis of green shipping finance initiatives. The findings provide valuable insights into the viability of these fuels, supporting the International Maritime Organization (IMO)’s 2050 decarbonization goals and paving the way towards zero emissions in global shipping.

Lily Purwianti, Hepy Hefri Ariyanto, Christella

Background: The online food delivery (OFD) sector has grown rapidly in Indonesia, necessitating scholarly examination of consumer behavior beyond initial adoption to understand continuance patterns in technology-enabled consumption. Purpose: This research aims to analyze the effects of food safety risk perception, social influence, price savings, and time savings on consumers' continuance intention toward OFD services, with attitude as a mediating variable. Method: A quantitative survey of 384 OFD users in Batam City, Indonesia, who had used the services three times in three months was conducted, and the data were analyzed using PLS-SEM. Findings: Social influence, price savings, time savings, and food safety risk perception significantly affect attitude and continuance intention through the mediation of attitude. Food safety risk exhibits dual effects of direct negative and indirect positive effects through attitude. Conclusions: Attitude serves as a critical mediator consistent with the Theory of Planned Behavior. OFD providers should strengthen food safety assurances, leverage social influence, emphasize efficiency benefits, and enhance positive attitudes to sustain consumer loyalty and long-term engagement. Research implication: OFD service suppliers should strengthen consumer confidence by addressing food safety concerns, leveraging social influence, and emphasizing time and cost efficiency. Marketing and operations also improve positive consumer attitudes to support long-term engagement.

Mohammed Saleh Alshaikh

The performance of Organic Solar Cells (OSCs) is intrinsically linked to the molecular, electronic, and structural properties of donor and acceptor materials. This study employs various machine learning techniques, namely the Generalized Regression Neural Network (GRNN), Support Vector Machine (SVM), and Tree Boost, to predict key performance metrics of OSCs, including power conversion efficiency (PCE), short-circuit current density (JSC), open-circuit voltage (VOC), and fill factor (FF). The models are trained and evaluated using an experimentally reported dataset compiled by Sahu et al. Correlation analysis demonstrates that material characteristics such as polarizability, bandgap, dipole moment, and charge transfer are statistically associated with OSC performance. The predictive performance of the GRNN model is compared with that of the SVM and Tree Boost models, showing consistently lower prediction errors within the considered dataset. In addition, sensitivity analysis is performed to assess the relative importance of the predictor variables and to examine the influence of kernel functions on GRNN performance. The results indicate that machine learning models, particularly GRNN, can serve as effective data-driven tools for predicting the performance of organic solar cells and for supporting computational screening studies.

Bronson Mutanda, Maireva Chrispen

The advent of digital financial technology left the business community and its clients celebrating convenient ways of online shopping, paying bills and money transfers. However, digital banking technology came with its share of challenges, due to highly digitalised economies in the context of the Fourth Industrial Revolution, cyber fraudsters are increasingly targeting and leveraging on financial market infrastructures. Cyber security of banking institutions and the financial systems across the globe remains a major concern of Central Banks, investors, internal auditors and financial risk managers. The purpose of this research paper was to examine the efficacy of cyber fraud prevention measures used by commercial banks in Zimbabwe. The study also looked into the difficulties encountered in managing cyber-fraud. Results indicate that cyber fraud risk management strategies adopted by Commercial banks are partly effective which indicates existence of opportunities for cyber fraudsters to attacks and get away with it at the expense of clients, banks and the financial system as a whole. Results also indicate that Commercial banks are facing quite a number of challenges which include the following: lack of sophisticated systems, cyber attackers are always ahead, some of the clients do not take awareness messages send to them seriously, some clients share passwords and credit cards and lack of enough education and knowhow of employees. The study therefore concludes that, cyber fraud risk management strategies adopted by Commercial banks are partly effective. Monetary and fiscal authorities need to continue monitoring Commercial banks with regard to implementation of cyber security risk based supervision framework.

Kilder Holgado Dorado, Bernardo Javier Sánchez Barraza

Objetivo: Determinar la correlación entre la tasa de interés de los créditos de consumo y la recaudación del impuesto general a las ventas en Perú durante el periodo 2011-2022. Métodos: La investigación fue de carácter descriptivo y correlacional. Para medir la relación entre las variables, se utilizó el coeficiente de correlación de Spearman, adecuado para datos que no cumplen las condiciones de normalidad. Se analizaron 144 observaciones mensuales, obtenidas de la Superintendencia de Banca, Seguros y Administradoras Privadas de Fondos de Pensiones y de la Superintendencia Nacional de Aduanas y de Administración Tributaria. Resultados: Existe correlación positiva entre la tasa de interés de los créditos de consumo y la recaudación del impuesto general a las ventas en el periodo comprendido entre enero 2011 a diciembre 2022. Conclusión: Cuando la tasa de interés de los créditos de consumo aumenta, también lo hace la recaudación del impuesto general a las ventas. No obstante, la relación de dichas variables no es constante y puede estar sujeta a cambios en diferentes momentos.

Nyimas Ratna Kinnary, Justine Tanuwijaya

The study aimed to analyze the relationship between emotional intelligence on employee engagement, job satisfaction, and work-life balance. In addition, analyze the relationship of work-life balance on employee engagement, job satisfaction, and job performance, as well as the effect of performance on career development for employees of one of the world-class tire supplier companies in Suryacipta Industrial Estate, Karawang. The data processing method used structural equation modeling (SEM). The results showed that there is a significant effect of emotional intelligence on employee engagement and work-life balance, but does not have a significant effect on job satisfaction. Work-life balance also has a significant effect on employee engagement, job satisfaction, and job performance. In addition, job performance has a significant effect on career development. The work-life balance of employees needs to be considered by the organization so that employees can carry out two very different roles effectively to increase job performance. Future research is expected to be able to use a more specific questionnaire statement on emotional intelligence variables so that it can provide more representative results.

Mahmood Hajli

Teresa Campos Viana Souza, Rita Aparecida da Conceição Ribeiro

O presente artigo pretende discutir as relações da moda, mídias e sua influência de consumo na vida das pessoas. Tem como objetivo mostrar que as tendências de consumo são utilizadas pelas empresas para endossarem o processo de compra de algum produto desejado. Elas representam as inclinações dos consumidores para um determinado sinal e são responsáveis por figurar as transformações vindouras da moda. A metodologia utilizada foi um estudo bibliográfico  de como o desenvolvimento dos meios de comunicação, em particular a televisão, no Brasil, trouxe a possibilidade da aproximação do público aos bens de consumo desejáveis. E mais tarde, no início do século XXI, os influenciadores digitais tornaram-se capazes de influenciar um nicho de mercado e são capazes de mudar estratégias de investimento em publicidade porque conseguem atuar na preferência de consumo de uma nova geração de consumidores e público.

I. Sila

A. Chong

Yung-Ming Li, Chun-Te Wu, Cheng-Yang Lai

D. Edmundson-Bird, D. Chaffey, Tanya Hemphill

Laura Román Relica, Tatiana Calderón Ríos, María Bermello García et al.

Se realizó un estudio con el objetivo de poder determinar la calidad de vida en mujeres con problemas de salud tipo diabetes mellitus gestacional. Se realizó una revisión a las estadísticas de salud en Ecuador durante los años 2017-2018. Este estudio corresponde al diseño no experimental de tipo descriptivo, correlacional, retrospectivo. La población de estudio fue delimitada con respecto a los datos que se obtuvieron del registro Estadístico de Camas y Egresos Hospitalarios, las fuentes de información se tomaron de los registros estadísticos del INEC en su registro anual para reportes, debido a que la población se reportó en el detalle de Egresos hospitalarios, días y promedio de estadía por grupos de edad, según causa de morbilidad, el objeto de estudio estuvo conformada por 739 fueron atendidas con O24 Diabetes mellitus en el embarazo(CIE10), de un total de 10.256 que estuvieron hospitalizados por diabetes en el 2017. Se concluyó que este problema en su periodo de gestación con los siguientes grupos de edad, la mayoría poseen un rango de edad entre 25-34 años representado por el 46.3%, mientras que el segundo es la edad entre 35-44 años con el 39.1%, el rango de edad con menor porcentaje fueron los de 20-24 años con el 12.3%, donde para la ciudad de Milagro tenemos 9 mujeres con diabetes mellitus gestacional que representa el 1,3% del 2017.