Semantic Scholar Open Access 2004 1652 sitasi

Responsive and proactive market orientation and new-product success.

John C. Narver S. Slater D. MacLachlan

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Topik & Kata Kunci

Business

Penulis (3)

John C. Narver

S. Slater

D. MacLachlan

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Narver, J.C., Slater, S., MacLachlan, D. (2004). Responsive and proactive market orientation and new-product success.. https://doi.org/10.1111/J.0737-6782.2004.00086.X

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Informasi Jurnal

Tahun Terbit: 2004
Bahasa: en
Total Sitasi: 1652×
Sumber Database: Semantic Scholar
DOI: 10.1111/J.0737-6782.2004.00086.X
Akses: Open Access ✓