Semantic Scholar Open Access 2009 1686 sitasi

A Qualitative Framework for Collecting and Analyzing Data in Focus Group Research

A. Onwuegbuzie W. Dickinson N. Leech A. G. Zoran

Abstrak

Despite the abundance of published material on conducting focus groups, scant specific information exists on how to analyze focus group data in social science research. Thus, the authors provide a new qualitative framework for collecting and analyzing focus group data. First, they identify types of data that can be collected during focus groups. Second, they identify the qualitative data analysis techniques best suited for analyzing these data. Third, they introduce what they term as a micro-interlocutor analysis, wherein meticulous information about which participant responds to each question, the order in which each participant responds, response characteristics, the nonverbal communication used, and the like is collected, analyzed, and interpreted. They conceptualize how conversation analysis offers great potential for analyzing focus group data. They believe that their framework goes far beyond analyzing only the verbal communication of focus group participants, thereby increasing the rigor of focus group analyses in social science research.

Topik & Kata Kunci

Penulis (4)

A

A. Onwuegbuzie

W

W. Dickinson

N

N. Leech

A

A. G. Zoran

Format Sitasi

Onwuegbuzie, A., Dickinson, W., Leech, N., Zoran, A.G. (2009). A Qualitative Framework for Collecting and Analyzing Data in Focus Group Research. https://doi.org/10.1177/160940690900800301

Akses Cepat

Lihat di Sumber doi.org/10.1177/160940690900800301
Informasi Jurnal
Tahun Terbit
2009
Bahasa
en
Total Sitasi
1686×
Sumber Database
Semantic Scholar
DOI
10.1177/160940690900800301
Akses
Open Access ✓