ENTREPRENEURSHIP IN THE FUNCTION OF THE EFFECTIVENESS AND STRATEGIC CHANGE OF THE CONTEMPORARY ORGANIZATION

Entrepreneurship along with leadership can be understood as the process of influencing others in order to achieve organizational goals. Leadership is not only the aim of modern organizations, but it is also the means by which they achieve greater productivity and efficiency. There is a close mutual relationship between entrepreneurship and leadership because leadership appears as an essential component of entrepreneurship. Entrepreneurs must be able to set organizational goals, lead and motivate their employees,  inspire them to perform tasks effectively and make difficult decisions, all of which logically require the possession of leadership epithets. One explanation for why employees accept the influence of a leader is that he/her possesses power. In addition to power, leadership encompasses a range of other instruments related to exerting influence such as motivation, communication, and ability to work in a team, maintaining interpersonal relationships, corporate culture, knowledge generation, emotional intelligence, conflict management etc. Many organizations have found that if they can best ensure that employees as individuals are productive, they must pay attention to the way of managing work groups and teams. Entrepreneurship is also associated with superior company performance. Entrepreneurs are first of all responsible for setting organizational goals...