Semantic Scholar Open Access 2021 391 sitasi

Alexa, she's not human but… Unveiling the drivers of consumers' trust in voice‐based artificial intelligence

V. Pitardi Hannah R. Marriott

Lihat Sumber DOI

Abstrak

Article published in Psychology and Marketing available open access at https://doi.org/10.1002/mar.21457

Topik & Kata Kunci

Psychology

Penulis (2)

V. Pitardi

Hannah R. Marriott

Format Sitasi

APA MLA BibTeX

Pitardi, V., Marriott, H.R. (2021). Alexa, she's not human but… Unveiling the drivers of consumers' trust in voice‐based artificial intelligence. https://doi.org/10.1002/MAR.21457

Akses Cepat

Lihat di Sumber doi.org/10.1002/MAR.21457

Informasi Jurnal

Tahun Terbit: 2021
Bahasa: en
Total Sitasi: 391×
Sumber Database: Semantic Scholar
DOI: 10.1002/MAR.21457
Akses: Open Access ✓