Semantic Scholar Open Access 1987 1170 sitasi

Effects of Relationship Marketing on Satisfaction, Retention, and Prices in the Life Insurance Industry

Lawrence Crosby Nancy Stephens

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Topik & Kata Kunci

Business

Penulis (2)

Lawrence Crosby

Nancy Stephens

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Crosby, L., Stephens, N. (1987). Effects of Relationship Marketing on Satisfaction, Retention, and Prices in the Life Insurance Industry. https://doi.org/10.1177/002224378702400408

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Informasi Jurnal

Tahun Terbit: 1987
Bahasa: en
Total Sitasi: 1170×
Sumber Database: Semantic Scholar
DOI: 10.1177/002224378702400408
Akses: Open Access ✓