Semantic Scholar Open Access 1981 1348 sitasi

Assessing Measurement Error in Key Informant Reports: A Methodological Note on Organizational Analysis in Marketing

L. Phillips

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Topik & Kata Kunci

Psychology

Penulis (1)

L. Phillips

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Phillips, L. (1981). Assessing Measurement Error in Key Informant Reports: A Methodological Note on Organizational Analysis in Marketing. https://doi.org/10.1177/002224378101800401

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Informasi Jurnal

Tahun Terbit: 1981
Bahasa: en
Total Sitasi: 1348×
Sumber Database: Semantic Scholar
DOI: 10.1177/002224378101800401
Akses: Open Access ✓