Semantic Scholar Open Access 1997 438 sitasi

Advertising communications & promotion management

J. Rossiter Larry H. Percy

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Topik & Kata Kunci

Business

Penulis (2)

J. Rossiter

Larry H. Percy

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Rossiter, J., Percy, L.H. (1997). Advertising communications & promotion management. https://www.semanticscholar.org/paper/8a1de1763bdbbea999a401e93d08eb842bd0c829

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Informasi Jurnal

Tahun Terbit: 1997
Bahasa: en
Total Sitasi: 438×
Sumber Database: Semantic Scholar
Akses: Open Access ✓