Semantic Scholar Open Access 2022 992 sitasi

Progress in partial least squares structural equation modeling use in marketing research in the last decade

M. Sarstedt Joseph F. Hair Mandy Pick B. Liengaard Lăcrămioara Radomir +1 lainnya

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Abstrak

Munich School of Management, Ludwig‐Maximilians‐University Munich, Munich, Germany Faculty of Economics and Business Administration, Babeș‐Bolyai University, Cluj‐Napoca, Romania Mitchell College of Business, University of South Alabama, Mobile, Alabama, USA Faculty of Economics and Management, Otto‐von‐Guericke‐University Magdeburg, Magdeburg, Germany Department of Economics and Business Economics, Aarhus University, Aarhus, Denmark Hamburg University of Technology (TUHH), Hamburg, Germany

Penulis (6)

M. Sarstedt

Joseph F. Hair

Mandy Pick

B. Liengaard

Lăcrămioara Radomir

C. Ringle

Format Sitasi

APA MLA BibTeX

Sarstedt, M., Hair, J.F., Pick, M., Liengaard, B., Radomir, L., Ringle, C. (2022). Progress in partial least squares structural equation modeling use in marketing research in the last decade. https://doi.org/10.1002/mar.21640

Akses Cepat

Lihat di Sumber doi.org/10.1002/mar.21640

Informasi Jurnal

Tahun Terbit: 2022
Bahasa: en
Total Sitasi: 992×
Sumber Database: Semantic Scholar
DOI: 10.1002/mar.21640
Akses: Open Access ✓