Semantic Scholar Open Access 2005 448 sitasi

Customer relationship management research (1992‐2002): An academic literature review and classification

E. Ngai

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Topik & Kata Kunci

Psychology

Penulis (1)

E. Ngai

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Ngai, E. (2005). Customer relationship management research (1992‐2002): An academic literature review and classification. https://doi.org/10.1108/02634500510624147

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Informasi Jurnal

Tahun Terbit: 2005
Bahasa: en
Total Sitasi: 448×
Sumber Database: Semantic Scholar
DOI: 10.1108/02634500510624147
Akses: Open Access ✓