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Semantic Scholar Open Access 1985 1611 sitasi

Case Research in Marketing: Opportunities, Problems, and a Process

T. Bonoma
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Topik & Kata Kunci

Business

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T

T. Bonoma

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Bonoma, T. (1985). Case Research in Marketing: Opportunities, Problems, and a Process. https://doi.org/10.1177/002224378502200209

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Informasi Jurnal
Tahun Terbit
1985
Bahasa
en
Total Sitasi
1611×
Sumber Database
Semantic Scholar
DOI
10.1177/002224378502200209
Akses
Open Access ✓