Semantic Scholar Open Access 2016 275 sitasi

Mobile Advertising: A Framework and Research Agenda

Dhruv Grewal Yakov Bart Martin Spann P. P. Zubcsek

Lihat Sumber DOI

Topik & Kata Kunci

Business

Penulis (4)

Dhruv Grewal

Yakov Bart

Martin Spann

P. P. Zubcsek

Format Sitasi

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Grewal, D., Bart, Y., Spann, M., Zubcsek, P.P. (2016). Mobile Advertising: A Framework and Research Agenda. https://doi.org/10.1016/j.intmar.2016.03.003

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Informasi Jurnal

Tahun Terbit: 2016
Bahasa: en
Total Sitasi: 275×
Sumber Database: Semantic Scholar
DOI: 10.1016/j.intmar.2016.03.003
Akses: Open Access ✓