Semantic Scholar Open Access 2014 413 sitasi

Why smartphone advertising attracts customers: A model of Web advertising, flow, and personalization

Yoo-Jung Kim Jinyoung Han

Lihat Sumber DOI

Topik & Kata Kunci

Computer Science Business

Penulis (2)

Yoo-Jung Kim

Jinyoung Han

Format Sitasi

APA MLA BibTeX

Kim, Y., Han, J. (2014). Why smartphone advertising attracts customers: A model of Web advertising, flow, and personalization. https://doi.org/10.1016/j.chb.2014.01.015

Akses Cepat

PDF tidak tersedia langsung

Cek di sumber asli →

Lihat di Sumber doi.org/10.1016/j.chb.2014.01.015

Informasi Jurnal

Tahun Terbit: 2014
Bahasa: en
Total Sitasi: 413×
Sumber Database: Semantic Scholar
DOI: 10.1016/j.chb.2014.01.015
Akses: Open Access ✓