Semantic Scholar Open Access 1997 597 sitasi

Predictors of Advertising Avoidance in Print and Broadcast Media

P. Speck Michael T. Elliott

Topik & Kata Kunci

Penulis (2)

P

P. Speck

M

Michael T. Elliott

Format Sitasi

Speck, P., Elliott, M.T. (1997). Predictors of Advertising Avoidance in Print and Broadcast Media. https://doi.org/10.1080/00913367.1997.10673529

Akses Cepat

Informasi Jurnal
Tahun Terbit
1997
Bahasa
en
Total Sitasi
597×
Sumber Database
Semantic Scholar
DOI
10.1080/00913367.1997.10673529
Akses
Open Access ✓