Semantic Scholar
Open Access
1989
1383 sitasi
Information Processing from Advertisements: Toward an Integrative Framework
D. Macinnis
Bernard J. Jaworski
Topik & Kata Kunci
Penulis (2)
D
D. Macinnis
B
Bernard J. Jaworski
Akses Cepat
Informasi Jurnal
- Tahun Terbit
- 1989
- Bahasa
- en
- Total Sitasi
- 1383×
- Sumber Database
- Semantic Scholar
- DOI
- 10.1177/002224298905300401
- Akses
- Open Access ✓