DOAJ Open Access 2021

STUDY ON ACHIEVING A GOOD DESIGN FOR A BOOK COVER

Nicoleta Elisabeta Pascu Victor Adir George Adir Elena Janina Vilcea

Abstrak

This paper is focused to analyze a book cover using principles of advertising design, namely: conception unity, structure harmony, reception order, composition balance, contrast and hierarchy of information. The authors consider that a book cover is an advertisement because it has to realize the AIDA concept. It is about graphic design where the image and the title have an important role in selling a book. The target of the study (only a part of it is in the paper) was to answer to a few questions which will be defined in this paper. In our study we have identified a lot of different cover designs used by various publishing houses. We have analyzed the impact of colours, typography and scale to create order, balance and hierarchy to an adequate cover.

Penulis (4)

N

Nicoleta Elisabeta Pascu

V

Victor Adir

G

George Adir

E

Elena Janina Vilcea

Format Sitasi

Pascu, N.E., Adir, V., Adir, G., Vilcea, E.J. (2021). STUDY ON ACHIEVING A GOOD DESIGN FOR A BOOK COVER. http://www.sorging.ro/jideg/index.php/jideg/article/view/257

Akses Cepat

PDF tidak tersedia langsung

Cek di sumber asli →
Lihat di Sumber
Informasi Jurnal
Tahun Terbit
2021
Sumber Database
DOAJ
Akses
Open Access ✓