The influence of service information systems on strengthening competitiveness and efficiency of business of small and medium-sized enterprises (SMEs)

The change in the metaphor of efficient business and the generation of sustainable competitiveness was primarily due to the impact of the globalization of business activities and the mass implementation of innovative technologies, which is why efficient production and quality products are no longer the focus of quantitative-qualitative advantages and strengthening the competitiveness of companies, they but it rather the tasks of e-sales, supply chains, marketing and customer relations, etc., as wellas compatible and efficient information systems of payment , education and continuous learning, health care of employees, state administration, etc., which all indicate the need for diffusion, as well as the permanent generation, adaptation and development of quality and efficient information systems within the framework of new strategies and e-business. Electronic business, otherwise based on the inclusion and efficient exploitation of the potential of Information and Communication Technologies (the implementation of which obviously determines the ways in which companies implement their business processes), i.e. Internet technologies and information systems, as well as organized integrated databases, provides the possibility of a simplified exit to the global market with minimal investment, as well as the possibility of quick and efficient changes in business processes and the generation and development of new business models, and what with the implementation of Just In This and Quick Response Systems ways of doing business, fundamentally leads to the generation of comparative advantages of such business systems and strengthening competitiveness. The fact that today nuances or millionths of some value in business bring an advantage in quality or economic valorization and decide on advantages in strengthening competitiveness or efficient optimization of business, require greater attention and critical consideration of the importance of implementation and efficient exploitation of the so-called service information systems (e-administration, e-education, e-health). Service information systems with all their nuances-qualitative sociological, humanistic, cultural or human resources elements, generally include the entire business through their integrative functions, are easily adapted in a variable environment and eliminate spatial limitations and problems of dislocation of individual segments of the business process, and can be crucial in generating elements efficient business and strengthening the competitiveness of companies. The paper presents an overview and analysis of the impact of service information systems, as important links in the E-business chain, from the aspect of improving the optimization and efficiency of operations, reducing costs and strengthening the competitiveness of companies, with special reference to the operations of SMEs in the textile and clothing industry.