DOAJ Open Access 2020

Brand image and price perceptions impact on purchase intentions: mediating brand trust

Kartika Aprilia Benhardy Hardiyansyah Agus Putranto Agus Putranto

Lihat Sumber DOI

Topik & Kata Kunci

Business records management

Penulis (4)

Kartika Aprilia Benhardy

Hardiyansyah

Agus Putranto

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Benhardy, K.A., Hardiyansyah, Putranto, A., Putranto, A. (2020). Brand image and price perceptions impact on purchase intentions: mediating brand trust. https://doi.org/10.5267/j.msl.2020.5.035

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Informasi Jurnal

Tahun Terbit: 2020
Sumber Database: DOAJ
DOI: 10.5267/j.msl.2020.5.035
Akses: Open Access ✓