DOAJ Open Access 2018

Les Éditions Paul-Martial. Un exemple de photographie publicitaire industrielle de la modernité

Anne-Céline Callens

Abstrak

During the period of prosperity in the 1920’s, new commercial strategies were implemented to promote manufacturing. The publishing house, Editions Paul-Martial, became one of the most innovative companies in the field of advertising-related publishing. From 1929 to 1960, the company released many photographic reports for large French industrial companies. Studies of its archives shows that photographers of the company developed a specific aesthetic sharing many aspects with the avant-garde artistic movement.

Topik & Kata Kunci

Visual arts Arts in general

Penulis (1)

Anne-Céline Callens

Format Sitasi

APA MLA BibTeX

Callens, A. (2018). Les Éditions Paul-Martial. Un exemple de photographie publicitaire industrielle de la modernité. https://doi.org/10.4000/focales.1150

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Informasi Jurnal

Tahun Terbit: 2018
Sumber Database: DOAJ
DOI: 10.4000/focales.1150
Akses: Open Access ✓