DOAJ Open Access 2022

The Effect of Religious Behavior on Consumption Behavior of Packaging Products

Wahyuni Wahyuni Hasni Hasni Haslindah Haslindah

Abstrak

This study aims to determine the behavior of religiosity on the consumption behavior of cosmetic packaging products. The object of this research is the women community in Lili Riawang Village, Bengo District, South Sulawesi, Indonesia. The type of research used is field research using a quantitative approach method. The data collection technique used is descriptive statistical analysis. The results of this study indicate that the behavior of religiosity affects the consumption behavior of cosmetic packaging products in the female community in Lili Riawang Village, Bengo District, South Sulawesi Indonesia. R Square value of 70.3% indicates that the behavioral factor of religiosity is very influential on consumption behavior, while the remaining 29.7% is influenced by other factors.

Topik & Kata Kunci

Economics as a science Management of special enterprises

Penulis (3)

Wahyuni Wahyuni

Hasni Hasni

Haslindah Haslindah

Format Sitasi

APA MLA BibTeX

Wahyuni, W., Hasni, H., Haslindah, H. (2022). The Effect of Religious Behavior on Consumption Behavior of Packaging Products. https://doi.org/10.36636/dialektika.v7i1.1157

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Informasi Jurnal

Tahun Terbit: 2022
Sumber Database: DOAJ
DOI: 10.36636/dialektika.v7i1.1157
Akses: Open Access ✓