Implementation of green management as a potential factor of organisational maturity in family businesses

This study explores green management as a catalyst for organisational maturity, competitive advantage, and longevity in family businesses. The research employs a systematic review of Polish and international literature (2010–2024) and key reports from UNEP and OECD. It identifies strategies, challenges, and best practices for implementing green management in family enterprises. Four main green management approaches are outlined: emission reduction, adoption of renewable technologies, promotion of sustainable business models, and green human resource management. Family businesses, with their long-term vision, local community ties, and intergenerational value transmission, are well-positioned for green management. However, barriers such as financial conservatism and resistance to innovation may hinder adoption. Green management enhances family business maturity and resilience through sustainable practices like circular economy strategies and green HRM. It also strengthens competitive advantage by aligning ecological initiatives with family values, fostering customer trust, and adapting to regulatory demands. This study provides actionable insights for integrating green management into family businesses, emphasising its role in sustainable development and enterprise longevity.