Roman Urdu Sentiment Analysis Using Transfer Learning

Numerous studies have been conducted to meet the growing need for analytic tools capable of processing increasing amounts of textual data available online, and sentiment analysis has emerged as a frontrunner in this field. Current studies are focused on the English language, while minority languages, such as Roman Urdu, are ignored because of their complex syntax and lexical varieties. In recent years, deep neural networks have become the standard in this field. The entire potential of DL models for text SA has not yet been fully explored, despite their early success. For sentiment analysis, CNN has surpassed in accuracy, although it still has some imperfections. To begin, CNNs need a significant amount of data to train. Second, it presumes that all words have the same impact on the polarity of a statement. To fill these voids, this study proposes a CNN with an attention mechanism and transfer learning to improve SA performance. Compared to state-of-the-art methods, our proposed model appears to have achieved greater classification accuracy in experiments.