Technostress and generative AI in the workplace: a qualitative analysis of young professionals

Generative artificial intelligence (GenAI) is rapidly diffusing into the workplace and is expected to substantially reshape roles, workflows, and skill requirements, particularly for young professionals as early adopters who are highly exposed to these tools. While GenAI is widely regarded as a means to increase productivity, its adoption may simultaneously introduce new challenges, including various forms of technostress. Drawing on 15 semi-structured interviews with young professionals in research and development (R&D), IT, finance, and marketing in organizations piloting or using GenAI, we conducted a structured qualitative content analysis guided by established technostress dimensions. Our findings indicate that classic technostress dimensions remain relevant but manifest differently across sectors and contexts. Moreover, additional GenAI-specific stressors emerged, such as regulatory and compliance ambiguity, data protection and copyright concerns, perceived dependency, potential skill degradation, doubts about the reliability and controllability of AI outputs, and a shift towards more monitoring and conceptual work. At the same time, participants reported techno-eustress in the form of efficiency gains, learning opportunities, and enhanced intrinsic motivation. Overall, the study extends existing technostress frameworks and underscores the importance of AI literacy, clear organizational governance, and supportive work design to mitigate negative technostress while enabling the productive use of GenAI.