DOAJ Open Access 2022

A New Consumer Profile Definition Method Based on Fuzzy Technology and Fuzzy AHP

Zhang Junjie Zeng Xianyi Dong Min Yuan Hua

Abstrak

The research in this paper aims to set up a new consumer profile definition method based on fuzzy technology and fuzzy AHP. The result of the study could be applied to garment recommendation systems for a special consumer. Consumer profiles are chosen as research objects. The fuzzy technology and fuzzy AHP are applied in this research, which aims to provide a new method of using fuzzy technology and fuzzy AHP to define consumer profiles. We define tall–short and fat–thin by fuzzy technology and set up the weights of consumer profile by fuzzy AHP methods. The fuzzy technology and fuzzy AHP are applied for building consumer profiles that can be used for a consumer-oriented intelligent garment recommendation system.

Penulis (4)

Z

Zhang Junjie

Z

Zeng Xianyi

D

Dong Min

Y

Yuan Hua

Format Sitasi

Junjie, Z., Xianyi, Z., Min, D., Hua, Y. (2022). A New Consumer Profile Definition Method Based on Fuzzy Technology and Fuzzy AHP. https://doi.org/10.2478/aut-2021-0027

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Informasi Jurnal
Tahun Terbit
2022
Sumber Database
DOAJ
DOI
10.2478/aut-2021-0027
Akses
Open Access ✓