DOAJ Open Access 2020

Affekte und Emotionen im rechtspopulistischen Diskurs

Ján Demčišák

Abstrak

The paper deals with the language and discourse of the right-wing populism and it analyzes the instrumentalization of emotions as part of the political marketing. The coding of emotional content using images and cultural symbols is primarily examined. The breadth of the emotional scale and the temporal dimension of linguistic and communicative strategies of right-wing populism should be pointed out.

Penulis (1)

J

Ján Demčišák

Format Sitasi

Demčišák, J. (2020). Affekte und Emotionen im rechtspopulistischen Diskurs. https://doi.org/10.23817/lingtreff.18-5

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Informasi Jurnal
Tahun Terbit
2020
Sumber Database
DOAJ
DOI
10.23817/lingtreff.18-5
Akses
Open Access ✓