DOAJ Open Access 2024

Revitalizing folklore for HIV/AIDS messaging in South Africa: the impact of theatrical storytelling on public health communication

Chijioke Uwah Priviledge Cheteni

Abstrak

The scourge of HIV/AIDS has continued unabated in most parts of Southern Africa despite the muted success achieved in the past two years. Thus, the threat of high HIV/AIDS remains a constant reality as the country remains top of the list in HIV/AIDs prevalence in the world. This paper examines the potential use of storytelling and other complementary cultural artifacts – an indigenous form of education that has served generations of indigenous Africans as an effective intervention tool in the fight against HIV/AIDS. A purposive sampling technique was used to sample 31 grade 12 learners in a high school. A narrative analysis was used, where six narrators (storytellers) who are living with HIV shared their life stories about the virus. The data was recorded and transcribed. A reflective thematic analysis technique was used to analyse the data. The findings of the study point out that HIV storytelling campaigns can be used to enhance HIV awareness programmes.

Penulis (2)

C

Chijioke Uwah

P

Priviledge Cheteni

Format Sitasi

Uwah, C., Cheteni, P. (2024). Revitalizing folklore for HIV/AIDS messaging in South Africa: the impact of theatrical storytelling on public health communication. https://doi.org/10.1080/23311983.2024.2431455

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Informasi Jurnal
Tahun Terbit
2024
Sumber Database
DOAJ
DOI
10.1080/23311983.2024.2431455
Akses
Open Access ✓