CrossRef Open Access 2014 51 sitasi

Relational key account management: Building key account management effectiveness through structural reformations and relationship management skills

Spiros Gounaris Nektarios Tzempelikos

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Spiros Gounaris

Nektarios Tzempelikos

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Gounaris, S., Tzempelikos, N. (2014). Relational key account management: Building key account management effectiveness through structural reformations and relationship management skills. https://doi.org/10.1016/j.indmarman.2014.06.001

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Informasi Jurnal

Tahun Terbit: 2014
Bahasa: en
Total Sitasi: 51×
Sumber Database: CrossRef
DOI: 10.1016/j.indmarman.2014.06.001
Akses: Open Access ✓