CrossRef Open Access 2021 66 sitasi

From city promotion via city marketing to city branding: Examining urban strategies in 23 Chinese cities

Wenting Ma Martin de Jong Thomas Hoppe Mark de Bruijne

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Wenting Ma

Martin de Jong

Thomas Hoppe

Mark de Bruijne

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Ma, W., Jong, M.d., Hoppe, T., Bruijne, M.d. (2021). From city promotion via city marketing to city branding: Examining urban strategies in 23 Chinese cities. https://doi.org/10.1016/j.cities.2021.103269

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Informasi Jurnal

Tahun Terbit: 2021
Bahasa: en
Total Sitasi: 66×
Sumber Database: CrossRef
DOI: 10.1016/j.cities.2021.103269
Akses: Open Access ✓